Overview Objective Materials grading Exam ELI Policies and Procedures Contacting the Instructor Beginning the Course
BUS 100: Introduction to Business (3 Credits)
Professors: Brady, Conyers, Cool, McDonald, Partlow,


This course will introduce you to the basics of business, including the economic environments in which they operate, how they are organized, how they produce and market their goods and services, and how they manage and finance their operations.  You will put your new knowledge to use by building an online portfolio in Google Apps about a Fortune-500 company of your choosing.  You will also practice critical-thinking and problem-solving skills in class discussions. By the end of this course, you will be well-informed about the basics of business, and you will be capable of researching any business for career or investment purposes.   You will be ready to study business in more detail in other courses, and better prepared to pursue a career in business.

To benefit from seeing each other’s portfolio research and from class discussions, everyone will follow the same weekly schedule for this course. You will be expected to complete each week's assignments on schedule. You will also be assigned to work online in a group for one assignment.




If you do well in this course, you will be able to:

  1. Define what a business is.
  2. Describe the current business environment in the U.S.
  3. Identify potential ethical issues at different levels within a business organization.
  4. Make principled decisions on business issues.
  5. Describe the globalization of business and assess the impact on individual businesses.
  6. Describe possible advantages and barriers to doing business in a global marketplace.
  7. Distinguish macro and microeconomics.
  8. Describe the decisions and policies that form the macroeconomic environment.
  9. Describe the microeconomic decisions and policies that businesses and industries can make.
  10. Name the major forms of business ownership and compare the advantages and disadvantages of each.
  11. Describe the characteristics of entrepreneurs and small businesses.
  12. List and describe the basic functions, levels, and styles of management.
  13. Explain the role of organization in the achievement of business goals.
  14. Describe ways that technology can support communication, production, and management in  a business.
  15. Describe the trend toward e-commerce.
  16. Identify important issues in operations and production management.
  17. Describe the functions of human resource management.
  18. Describe legal and regulatory requirements that affect human resource policies.
  19. Explain what is included in marketing - the system to plan, price, promote and distribute products and services to satisfy want or need.
  20. Explain the role of the control function in business, including becoming familiar with the format and use of the Income Statement and Balance Sheet.
  21. Describe elementary factors of business finance.



The required textbook for this course is:

  • BUSN 2e with WebTutor Blackboard Card, by Kelly & McGowen, Cengage, 2010

Please note: When you purchase your textbook package at the bookstore, you"ll use the code entitled " Web Tutor", which is packaged with the Kelly textbook (not bound in the book). Use the Web Tutor code to access the publisher's material on the course Blackboard pages.

For information on how to order your textbooks, go to http://eli.nvcc.edu/books/.


Your course grade will be determined according to the following points:  

14 Weekly Self Checks
9 Discussion Assignments
7 Portfolio Assignments
Mid-Term Exam
Final Exam

Grading Scale
90-100 %
80-89 %
70 - 79 %
60 - 69 %
Below 60 %



There are 2 proctored exams in this course. You are expected to take your examinations at one of the NVCC campus Testing Centers. Be sure to allow enough time to complete your exam before the Testing Center closes; Testing Centers have specific policies relating to the administration of ELI exams. You will need to take a photo ID, your NovaConnect empl ID number, and the appropriate Exam Pass when you go to the Testing Center.  

For Testing Center locations, hours of operation and policies, click here.

For information on taking exams outside of the metropolitan area, click here.


ELI Policies and Procedures

  This is an Extended Learning Institute (ELI) course. ELI courses differ from campus courses in several important ways, including enrollment dates, communication with faculty, assignment completion requirements, and exams. You must follow ELI's policies and procedures if you take this course. Read (or review) ELI's Policies and Procedures before you begin the course. If you have questions, call ELI at (703) 323-3347 or (888) 435-6822.

Contacting the Instructor


We are here to help you succeed in this course. Occasionally questions or problems may arise. Here is how to contact us when they do:

Instructor Email Telephone
Terry Brady tbrady@nvcc.edu  
Danielle Conyers dconyers@nvcc.edu 703-845-6313
Celestine Cool ccool@nvcc.edu  
Frances McDonald fmcdonald@nvcc.edu 703-323-3394
Jack Partlow jpartlow@nvcc.edu 703-323-2000, ext. 27617

You may also schedule a meeting in person, either at ELI or at our campus offices


Beginning the Course


1. Use your web browser to connect to http://www.nvcc.edu/bbstart. Follow the directions to determine your email, Blackboard and VIVA account user names and passwords.
2. Access your email account and make sure you know how to use it; you will be required to use this account for all course-related email.
3. Log on to Blackboard at http://learn.vccs.edu.
4. Click on this course under "My Courses." Review the entire course to make sure you understand what will be required of you. Then start completing the assignments.

Please note that account generation takes approximately one week from the time of your paid registration. If you cannot log on after one week, contact the IT Help Desk. If you can log on to Blackboard, but your course isn't listed, please contact ELI or your instructor.